Marketing Health Check and Audit
Not seeing the results you expected despite your marketing efforts?
Marketing is a science, and it’s easy to get the formula wrong with so many factors at play. When there’s an imbalance in these factors, businesses often struggle to turn their efforts into leads and conversions. However, businesses that concoct the right recipe are destined for success.
How do you pinpoint what’s going wrong, so you can start making improvements?
We recommend a Marketing Health Check and Audit!
What is a Marketing health check/audit?
Comprehensive evaluation of current marketing strategies, channels, and performance.
Analysis of strengths, weaknesses, opportunities, and areas for improvement.
Identifying gaps in current marketing efforts and offering insights for improvement.
Why do I need one?
Avoid wasting time and resources on ineffective strategies.
Gain a clear, objective view of current marketing efforts.
Essential for thriving in a competitive landscape.
Generate more leads and make more revenue.
How will it impact my business?
Refine your marketing approach by identifying what’s working and what isn’t.
Optimise campaigns for better effectiveness.
Ensure every marketing pound is spent wisely.
Gain insights to stay ahead and drive sustainable growth.
Trickle Up offers three tailored packages for Marketing Health Checks and Audits, designed to meet your unique business needs;
Vital Check
Free
A free, no-strings-attached overview. No need to share login details—just provide your website and social media handles. Our marketing experts will review your profiles and assess whether your efforts meet industry standards.
Diagnosis
£500
Provide your login credentials for a thorough review. Our team will carefully analyse your website and social media to uncover missed opportunities, identify areas below industry standards, and highlight key pain points.
Treatment
£1000
Once you provide login details, we conduct an in-depth review of your website and social media, offering detailed insights and actionable solutions to optimise your marketing for guaranteed results, ensuring no opportunities are missed.
Choose a plan and grow your business with confidence and precision! |
Vital CheckFREEEssential marketing health check |
Diagnosis£500Exhaustive marketing audit |
Treatment£1000Exhaustive marketing audit paired with extensive solutions |
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Website |
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| Technical SEO Audit | |||
| Site Speed | |||
| Crawlability | |||
| Internal & External Linking | |||
| Broken/ Not Found Pages | |||
| Website Security Check | |||
| Mobile Friendliness | |||
| Indexability | |||
| HTTPS Status | |||
| XML Sitemap | |||
| Website Toxicity Score | |||
| Core Web Vitals | |||
| Redirect Mapping | |||
| Structured Data | |||
| On-Page SEO Audit | |||
| Content Quality | |||
| Keywords Research | |||
| Competitors Analysis | |||
| Keyword Optimization | |||
| UI/UX Audit | |||
| Off-Page SEO Audit | |||
| Backlink Profile | |||
| DA & PA | |||
| Competitor Analysis | |||
| User Experience (UX) | |||
| Navigation | |||
| Design | |||
| CTAs | |||
| Content Audit | |||
| Duplicate Content | |||
| Content Gaps | |||
| Content Engagement | |||
| Website health | |||
| Local SEO | |||
| Google My Business | |||
| NAP Consistency | |||
| Local Keywords | |||
| Analytics and Tracking | |||
| Google Analytics | |||
| Google Search Console | |||
| Conversion Tracking | |||
Social Media |
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| Engagement Metrics | |||
| Likes, Comments, Shares | |||
| Engagement Rate | |||
| Post Engagement Rate | |||
| Video Views & Watch Time | |||
| Story Views and Interactions | |||
| Click-Through Rate (CTR) | |||
| Content Performance Metrics | |||
| Post Frequency | |||
| Content Type Performance | |||
| Top-Performing Posts | |||
| Hashtag Performance | |||
| Visual & Branding Consistency | |||
| Brand Consistency Score | |||
| Thumbnail Effectiveness | |||
| Visual Engagement | |||
| Influence & Reach | |||
| Share of Voice (SOV) | |||
| Social Media Mentions | |||
| Sentiment Analysis | |||
| Influencer Engagement | |||
| Audience Growth Metrics | |||
| Follower Growth Rate | |||
| Net Follower Gain/Loss | |||
| Audience Demographics | |||
| Reach | |||
| Customer Service & Responsiveness | |||
| Response Rate | |||
| Response Time | |||
| Customer Satisfaction (CT) Score | |||
| Traffic & Conversion Metrics | |||
| Social Referral Traffic | |||
| Conversion Rate from Social Media | |||
| Cost Per Mile (CPM) | |||
| Competitor Benchmarking | |||
| Competitor Follower Growth | |||
| Engagement Comparison | |||
| Content Analysis | |||
| Budget & ROI Metrics | |||
| Social Media ROI | |||
| Ad Spend Efficiency | |||